Ivory

#eff4e7

Hex, rgb, cmyk and Pantone values for ivory, with shades, tints, matching colors and free print quality patterns.

Ivory is a pale green that feels airy. Greens like this connect to growth and calm. Warm terracotta and clay across the wheel balance it and cream keeps it fresh.

Ivory color values

Every conversion for #eff4e7, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#eff4e7
RGB239, 244, 231
HSL83, 37%, 93%
HSV83, 5%, 96%
CMYK2%, 0%, 5%, 4%
Lab95.51, -3.92, 5.67
XYZ82.37, 88.82, 88.4
Decimal15725799
Web safe#ffffff
Pantone621 C
Pantone621 CHex#eff4e7Rgb239 244 231Cmyk2 0 5 4Lab96 -4 6Darker#aec785Deep#cedeb6Lighter#f1f5eb

Shades of ivory

Tints of ivory

Colors that go with ivory

Ivory in print

At this lightness it prints as a faint wash, best for backgrounds rather than fine type. The cmyk build is 2, 0, 5, 4.

The same color needs a different cmyk build depending on the paper. Here is #eff4e7 on both.

Coated stockgloss or silk, C
2 0 5 4
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
6 4 9 10
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Ivory in css

Copy #eff4e7 straight into your stylesheet.

.background { background-color: #eff4e7; }
.text { color: #eff4e7; }
.border { border: 2px solid #eff4e7; }

How ivory looks on light and dark

Ivory and accessibility

Contrast ratios for #eff4e7 against black and white text, measured to the WCAG standard.

Textwhite text on this color
1.12:1
AAfail · AA largefail · AAAfail
Textblack text on this color
18.76:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #eff4e7 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Ivory on a business card, sticker and pattern

A quick look at how #eff4e7 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around ivory? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn ivory into a seamless pattern

Four patterns built from #eff4e7 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from ivory, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #eff4e7 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.