Plum

#bf98d9

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a soft purple at 276 degrees. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Plum color values

Every conversion for #bf98d9, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bf98d9

RGB191, 152, 217

HSL276, 46%, 72%

HSV276, 30%, 85%

CMYK12%, 30%, 0%, 15%

Lab68.42, 26.51, -27.64

XYZ45.24, 38.54, 70.7

Decimal12556505

Web safe#cc99cc

Pantone2645 C

Shades of plum

#b07fd0 #a067c7 #914ebe #803fab #6d3692 #5b2d79 #482461 #361a48 #23112f #110816

Tints of plum

#c5a1dc #caaae0 #d0b3e3 #d5bce6 #dbc5ea #e1ceed #e6d7f0 #ece0f4 #f1e9f7 #f7f2fa

Colors that go with plum

Complementary#b2d998 Analogous#9e98d9 Analogous#d998d3 Triadic#d9bf98 Triadic#98d9bf Split complementary#d3d998 Split complementary#98d99f

Plum in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 12, 30, 0, 15.

The same color needs a different cmyk build depending on the paper. Here is #bf98d9 on both.

Coated stockgloss or silk, C

12 30 0 15

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

15 32 4 21

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #bf98d9 straight into your stylesheet.

.background { background-color: #bf98d9; }
.text { color: #bf98d9; }
.border { border: 2px solid #bf98d9; }

How plum looks on light and dark

Sample text on black

Sample text on white

Text on this color

Plum and accessibility

Contrast ratios for #bf98d9 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #bf98d9 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #bf98d9 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #bf98d9 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #bf98d9 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.