Plum

#be96b2

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

Plum is a mid pink, balanced and easy to pair. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #be96b2, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#be96b2
RGB190, 150, 178
HSL318, 24%, 67%
HSV318, 21%, 75%
CMYK0%, 21%, 6%, 25%
Lab66.5, 19.64, -8.85
XYZ40.18, 35.97, 46.95
Decimal12490418
Web safe#cc9999
Pantone522 C
Pantone522 CHex#be96b2Rgb190 150 178Cmyk0 21 6 25Lab67 20 -9Darker#7a4b6cDeep#a36a92Lighter#d8c3d2

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 21, 6, 25.

The same color needs a different cmyk build depending on the paper. Here is #be96b2 on both.

Coated stockgloss or silk, C
0 21 6 25
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 23 10 31
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #be96b2 straight into your stylesheet.

.background { background-color: #be96b2; }
.text { color: #be96b2; }
.border { border: 2px solid #be96b2; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #be96b2 against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.56:1
AAfail · AA largefail · AAAfail
Textblack text on this color
8.19:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #be96b2 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #be96b2 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #be96b2 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #be96b2 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.