Plum

#b798d2

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

Plum is a light purple with a relaxed cast. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Plum color values

Every conversion for #b798d2, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b798d2
RGB183, 152, 210
HSL272, 39%, 71%
HSV272, 28%, 82%
CMYK13%, 28%, 0%, 18%
Lab67.41, 22.49, -25.38
XYZ42.39, 37.18, 65.91
Decimal12032210
Web safe#cc99cc
Pantone2645 C
Pantone2645 CHex#b798d2Rgb183 152 210Cmyk13 28 0 18Lab67 22 -25Darker#714399Deep#9466bcLighter#dacbe6

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 13, 28, 0, 18.

The same color needs a different cmyk build depending on the paper. Here is #b798d2 on both.

Coated stockgloss or silk, C
13 28 0 18
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
16 30 4 24
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #b798d2 straight into your stylesheet.

.background { background-color: #b798d2; }
.text { color: #b798d2; }
.border { border: 2px solid #b798d2; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #b798d2 against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.49:1
AAfail · AA largefail · AAAfail
Textblack text on this color
8.44:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #b798d2 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #b798d2 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #b798d2 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #b798d2 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.