Purple

#9d90a6

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

Purple falls in the purple range, mid and grey. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Purple color values

Every conversion for #9d90a6, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#9d90a6
RGB157, 144, 166
HSL275, 11%, 61%
HSV275, 13%, 65%
CMYK5%, 13%, 0%, 35%
Lab61.54, 9.06, -9.81
XYZ30.76, 29.87, 40.22
Decimal10326182
Web safe#999999
Pantone666 C
Pantone666 CHex#9d90a6Rgb157 144 166Cmyk5 13 0 35Lab62 9 -10Darker#554a5dDeep#7a6a84Lighter#c0b8c5

Shades of purple

Tints of purple

Colors that go with purple

Purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 5, 13, 0, 35.

The same color needs a different cmyk build depending on the paper. Here is #9d90a6 on both.

Coated stockgloss or silk, C
5 13 0 35
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
9 16 4 41
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Purple in css

Copy #9d90a6 straight into your stylesheet.

.background { background-color: #9d90a6; }
.text { color: #9d90a6; }
.border { border: 2px solid #9d90a6; }

How purple looks on light and dark

Purple and accessibility

Contrast ratios for #9d90a6 against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.01:1
AAfail · AA largepass · AAAfail
Textblack text on this color
6.97:1
AApass · AA largepass · AAAfail

Use black text on this color for readable body copy. To test #9d90a6 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #9d90a6 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #9d90a6 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #9d90a6 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.