Medium purple

#7c79b6

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

This is Medium purple, a muted blue at 243 degrees. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Medium purple color values

Every conversion for #7c79b6, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7c79b6

RGB124, 121, 182

HSL243, 29%, 59%

HSV243, 34%, 71%

CMYK32%, 34%, 0%, 29%

Lab53.32, 15.45, -31.78

XYZ23.59, 21.34, 47.13

Decimal8157622

Web safe#6666cc

Pantone272 C

Shades of medium purple

#6b67ac #5b58a1 #514e8f #47447e #3d3b6c #33315a #292849 #1f1e37 #151425 #0b0b14

Tints of medium purple

#8885bd #9491c3 #a09eca #acaad1 #b8b6d7 #c4c2de #d0cfe5 #dcdbeb #e8e7f2 #f4f3f9

Colors that go with medium purple

Complementary#b3b679 Analogous#7994b6 Analogous#9b79b6 Triadic#b67c79 Triadic#79b67c Split complementary#b69b79 Split complementary#94b679

Medium purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 32, 34, 0, 29.

The same color needs a different cmyk build depending on the paper. Here is #7c79b6 on both.

Coated stockgloss or silk, C

32 34 0 29

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

33 35 4 35

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium purple in css

Copy #7c79b6 straight into your stylesheet.

.background { background-color: #7c79b6; }
.text { color: #7c79b6; }
.border { border: 2px solid #7c79b6; }

How medium purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium purple and accessibility

Contrast ratios for #7c79b6 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #7c79b6 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #7c79b6 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #7c79b6 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #7c79b6 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.