Medium purple

#7a7dbb

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

This is Medium purple, a soft blue at 237 degrees. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Medium purple color values

Every conversion for #7a7dbb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7a7dbb

RGB122, 125, 187

HSL237, 32%, 61%

HSV237, 35%, 73%

CMYK35%, 33%, 0%, 27%

Lab54.44, 13.84, -32.91

XYZ24.33, 22.39, 50.05

Decimal8027579

Web safe#6666cc

Pantone659 C

Shades of medium purple

#686bb2 #5659a8 #4c5095 #434683 #393c70 #30325e #27284c #1d1e39 #141527 #0a0b14

Tints of medium purple

#8689c1 #9295c7 #9ea1ce #aaacd4 #b7b8da #c3c4e0 #cfd0e6 #dbdced #e7e8f3 #f3f3f9

Colors that go with medium purple

Complementary#bbb87a Analogous#7a9dbb Analogous#987abb Triadic#bb7a7d Triadic#7dbb7a Split complementary#bb977a Split complementary#9ebb7a

Medium purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 35, 33, 0, 27.

The same color needs a different cmyk build depending on the paper. Here is #7a7dbb on both.

Coated stockgloss or silk, C

35 33 0 27

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

36 34 4 33

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Medium purple in css

Copy #7a7dbb straight into your stylesheet.

.background { background-color: #7a7dbb; }
.text { color: #7a7dbb; }
.border { border: 2px solid #7a7dbb; }

How medium purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium purple and accessibility

Contrast ratios for #7a7dbb against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #7a7dbb against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #7a7dbb sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #7a7dbb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #7a7dbb is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.