Indigo

#350d60

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

Indigo falls in the purple range, dark and strong. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Indigo color values

Every conversion for #350d60, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#350d60
RGB53, 13, 96
HSL269, 76%, 21%
HSV269, 86%, 38%
CMYK45%, 86%, 0%, 62%
Lab14.9, 36.65, -40.54
XYZ3.72, 1.89, 11.23
Decimal3476832
Web safe#330066
Pantone2765 C
Pantone2765 CHex#350d60Rgb53 13 96Cmyk45 86 0 62Lab15 37 -41Darker#1e0736Deep#320c5aLighter#581c98

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 45, 86, 0, 62.

The same color needs a different cmyk build depending on the paper. Here is #350d60 on both.

Coated stockgloss or silk, C
45 86 0 62
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
45 83 4 68
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Indigo in css

Copy #350d60 straight into your stylesheet.

.background { background-color: #350d60; }
.text { color: #350d60; }
.border { border: 2px solid #350d60; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #350d60 against black and white text, measured to the WCAG standard.

Textwhite text on this color
15.24:1
AApass · AA largepass · AAApass
Textblack text on this color
1.38:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #350d60 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #350d60 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #350d60 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #350d60 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.